What’s Value?

Brainstorm to establish your own definition of value as it can be described from three main perspectives


Since value can be perceived quite differently and in an very abstract manner, the starting point of this discussion is of course, accommodating peers’ points of view and formulating clear, actionable definitions. Participants define value from 3 key perspectives – client, management, organization.



  • Introduce the activity to the participants and split into teams.
  • Provide the activity link.


  • Participants brainstorm and write down on sticky notes their ideas, without rejecting any idea.
  • Then they discuss and refine the initial information by formulating one common definition for value for each of the three perspectives: client, management, organization.

Debrief (suggested)

  • The team coordinator from each team will present the outcome to the other teams.
  • The facilitator may ask the following questions:
    • Are there any common points between the lists? What does this mean to you?
    • What did you discover during this activity?



Additional info

This activity follows activity type guide from CARTA

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